How Dewetron Leveraged AI Agents to Scale Sales

AI Sales & Outreach Automation, LinkedIn Lead Generation, AI Data Enrichment, Custom AI Sales Agent Deployment

Industry

Test & Measurement / Aerospace & Defense

Solutions Provided

AI Sales & Outreach Automation

LinkedIn Lead Generation

AI Data Enrichment

Custom AI Sales Agent Deployment

About Dewetron

Dewetron, a leading supplier for NASA’s Artemis mission, specializes in advanced testing equipment for real-time data monitoring. As they aimed to expand their presence in the US and European defense markets, they faced challenges inherent to their industry’s long and complex sales cycles. To overcome these hurdles, Dewetron partnered with InnovareAI to optimize their lead generation and sales pipeline using AI-powered solutions.

The Challenge

Dewetron, a leading supplier for NASA’s Artemis mission, specializes in advanced testing equipment for real-time data monitoring. As they aimed to expand their presence in the US and European defense markets, they faced challenges inherent to their industry’s long and complex sales cycles. To overcome these hurdles, Dewetron partnered with InnovareAI to optimize their lead generation and sales pipeline using AI-powered solutions.  

Long Sales Cycles: Engaging and nurturing leads over extended periods while maintaining relevance.
Inefficient Lead Generation: Identifying and qualifying leads manually took significant time and resources.
Cost Constraints: High operational costs for traditional sales methods and reliance on human BDRs.

The Solutions

InnovareAI deployed its AI Sales & Outreach Automation system (Sam), a multi-agent platform, to execute a sales enablement strategy tailored to Dewetron’s unique needs:

LinkedIn Automation: Created a fully automated lead generation funnel targeting decision-makers across the US and Europe.
AI Data Enrichment: Auto-enriched lead profiles with contextual information from LinkedIn and SEO data, enabling hyper-personalized outreach.
AI Sales Agents: Automated repetitive tasks like lead qualification, CRM updates, and follow-ups, ensuring consistent engagement over long sales cycles.

The Results

InnovareAI’s AI solutions delivered transformative results for Dewetron, directly addressing their key challenges:

70% Cost Savings in Sales Operations

By leveraging AI agents for tasks typically handled by human BDRs, Dewetron significantly reduced operational costs associated with lead generation and outreach, while ensuring 24/7 responsiveness.

Hundreds of Sales Conversations

The AI-driven personalized outreach and consistent follow-up sequences led to a threefold increase in qualified sales calls booked, substantially boosting their sales pipeline with relevant decision-makers.

40% Increase in Conversion Rates

Through hyper-personalized messaging informed by AI data enrichment and a consistent nurturing process, Dewetron saw a notable improvement in lead-to-opportunity conversion rates.

Why AI Automation and Agents Were the Right Choice

Dewetron’s success highlights the key benefits of AI-powered sales agents within the Sam platform:

24/7 Availability: AI ensured leads were nurtured consistently, regardless of time zones or working hours.
Scalability Without Headcount: Dewetron scaled its sales operations without the need for additional hires.
Precision Outreach: Personalized messaging increased engagement and conversion rates.
Reduced Costs and Downtime: AI agents eliminated the overhead associated with training and managing human BDRs.

Client Testimonial

“The automated lead generation funnel not only saved us time but ensured we could scale our efforts seamlessly. InnovareAI’s AI automated agent system became a core part of our sales process, delivering exceptional results with minimal effort on our end.“ — Julia, Dewetron Marketing Manager

Services Provided

AI Sales & Outreach Automation (Sam Platform) including:

Automated LinkedIn Lead Generation & Outreach Strategy
AI-Powered Data Enrichment for Personalization
Custom AI Sales Agent Configuration & Deployment

Ready to take your business to the next level with AI?

Contact Innovare AI today for a personalized consultation and discover how our advanced AI-driven automation can help you achieve your goals, from significant cost savings and increased efficiency to faster time to market and enhanced strategic focus.